Courtesy of http://blog.diyseo.com/2009/11/infographic-value-of-seo-v-ppc

Our highly-skilled developers can offer you a variety of web development solutions to meet your business needs. We also offer consulting services which we work off clients’ locations. With the Internet constantly changing and new trends emerging from time to time, we uphold the belief that web development is a never-ending process. We work hand in hand with our clients from the conceptualization to the development of their websites.

We use a whole range of development languages, database development systems, system environments, and web related technologies in tried-and-tested combinations to deliver uncompromising and customized web development solutions to each client. The following is a brief overview of the application development and web development services we offer:

Web related technologies: HTML, CSS, AJAX, DHTML, XML, XSL, XSLT
Database Development : Sybase 12.x, Microsoft SQL Server, MS Access, MySQL
Web Servers and Application Servers : BEA Weblogic, Sun Java System Application Server, Apache/Tomcat, AutoSys
Development Languages : Java/J2EE ( EJB, JSP, Servlet, JSF, JMS, RMI), JavaScript, C, PHP, Perl, Unix Shell Scripting, Hibernate, Spring, Ant
IDE : JBuilder X, Eclipse, MyEclipse
Operating System Environments : Windows, UNIX, SunOS, RedHat Linux, Solaris, AIX

Search engine marketing, otherwise known as SEM, is the process of promoting website visibility and increasing traffic through the use of social media platforms including forums, link directories, article directories, blogs, micro-blogs, and social networking websites. There are many different tactics used to promote a website, some of which are directory submissions, creating backlinks, paid advertisements such as pay per click (PPC), video advertisements such as on YouTube, creating articles and blogs, and much more.

The average Internet user likes to discuss and interact online with friends, people with similar interests, and even celebrities. Sites like Twitter, LinkedIn, and Facebook are now actually powerful marketing tools. In a nutshell, these social media platforms are places your target market frequents and these are where you need to be seen. You increase your business’ visibility by advertising and promoting on these platforms or interacting with potential clients. Allow us to do this on your behalf.

We are a web development company that has had lots of experience implementing search engine marketing campaigns and we properly balance our efforts to suit your allotted budget and timeframe. Our team can help you realize your website potential and yield the best results for less the amount that you may be expecting. Our SEM team members have a high degree of familiarity as to proven strategies and in using a wide array of social networks and social communication platforms. We design customized campaigns for incorporating search engine marketing strategies with your overall search engine optimization campaign.

We push your websites up to the top spots of search results pages – and we can help make sure that they stay there. Search engine optimization (SEO) involves a combination of strategies and methods applied on websites with the goal of enabling search engines like Yahoo!, MSN, Bing, and Google find your website pages, determine their relevance, and pull them up when users in any part of the world types in a search relevant to your business.

Important SEO techniques to consider for your website :

• Title Tag
• Meta Tags
• Heading Tags
• Alt Attributes on Images
• Title Attributes on Links
• XML Sitemap
• Relevant Content
• Keyword Rich Content
• Original Content
• Internal Linking

The relevance of a website is determined by the algorithms used for these search engines. We apply various search engine optimization techniques to help you increase website rankings, gain more traffic, and in the long run, increase your profits. Search engine algorithms change on a periodic basis so it is crucial to find a trustworthy web development company with which you can build a long term relationship and which can help you achieve your website ranking goals. Once we begin with the search engine optimization of your site, we stay committed and we apply proven techniques to push your site – and your business – forward.

• Growing population of senior Citizens using Facebook
• Understanding Google Page Rank ( funny )
• The Value of SEO vs. PPC
• Pictorial view of the SEO methodology
• Google PageRank Infographic
• How Google Determines Duplicate Content
• Google’s Organic Crawl
• Interesting Facebook Facts